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Laila Bertheussen

Blogger and SEO – How to get more followers and engagement

Introduction

Blogger is a great platform for sharing your thoughts and ideas with the world. But if you want people to actually read your blog, you need to make sure it's visible in search results. That's where SEO (search engine optimization) comes in.

What is SEO?

SEO is the practice of optimizing your website or blog so that it appears higher in search engine results pages (SERPs). When people search for keywords related to your content, you want your blog to be one of the first results they see. Google's search engine algorithms are constantly changing, and there is no one-size-fits-all approach to SEO. However, there are a few general tips that can help you improve your ranking.

How to improve your SEO

1. **Use relevant keywords**. When you're writing your blog posts, be sure to include keywords that people are likely to search for. You can use Google Keyword Planner to find relevant keywords. 2. **Optimize your title and meta description**. Your title and meta description are two of the most important factors in determining your ranking in SERPs. Make sure your title is attention-grabbing and accurately reflects the content of your post. Your meta description should be a brief summary of your post that encourages people to click through to your site. 3. **Create high-quality content**. The most important factor in determining your ranking is the quality of your content. Make sure your posts are well-written, informative, and engaging. 4. **Build backlinks**. Backlinks are links from other websites to your own. The more backlinks you have, the higher your ranking will be in SERPs. 5. **Promote your blog**. Once you've created great content, you need to promote it so that people can find it. You can promote your blog on social media, in forums, and through other marketing channels.

Conclusion

SEO is a complex and ever-changing field, but it's essential for getting your blog seen by more people. By following these tips, you can improve your ranking in SERPs and attract more traffic to your site.