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2024 North Texas Giving Day Booster: Frisco Women’s League
Introduction
North Texas Giving Day is a 17-hour online giving event that takes place on the first Tuesday following Thanksgiving. In 2021, the event raised $34.3 million for over 3,000 North Texas nonprofits.
The Frisco Women’s League is a 91-year-old nonprofit organization that provides scholarships to Frisco students and grants to local organizations that support women and children.
The Challenge
The Frisco Women’s League set a goal of raising $10,000 on North Texas Giving Day 2022. This was an ambitious goal, as the League had never raised more than $5,000 on the event before.
The Strategy
To reach their goal, the League developed a comprehensive fundraising plan that included:
- Developing a marketing campaign to reach potential donors.
- Hosting a series of online events to generate excitement for the event.
- Recruiting a team of volunteers to help spread the word.
The Results
The Frisco Women’s League exceeded their goal, raising over $12,000 on North Texas Giving Day 2022. This was a 140% increase over the previous year.
The League’s success was due to their comprehensive fundraising plan and the hard work of their volunteers. The event helped the League to raise awareness of their mission and to generate much-needed funds to support their programs.
Conclusion
The Frisco Women’s League’s success on North Texas Giving Day is a testament to the power of strategic planning and volunteer engagement. By developing a comprehensive plan and recruiting a team of dedicated volunteers, the League was able to exceed their fundraising goal and make a significant impact on their community.